BusinessDenny's robotic server goes viral on TikTok

Denny’s robotic server goes viral on TikTok


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America’s diner is all the time open to altering issues up a bit. A viral TikTok video displaying a robotic server at a Denny’s restaurant has prospects questioning if that is the way forward for the favored breakfast chain.

“Right here comes breakfast,” stated a buyer within the video. “We’re hungry.”

A Denny’s spokesperson informed FOX Enterprise that the California location within the video has been testing the expertise for about 60 days.

“We absolutely help our franchisees’ initiatives and encourage the testing of strategies that shock and delight our company,” the corporate stated. “Because the testing continues, we are going to take heed to our visitor and worker suggestions for future deployment consideration, however right now there are not any speedy plans for take a look at growth.”

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The video sparked all kinds of responses, from approval to concern.

“Cool, I simply saved $12 not giving a tip,” says one TikToker.

“By no means calls out, does not speak again, all the time on time, no inter private relationship drama, by no means complains… I am offered,” one other commented.


Others have been much less keen to help the take a look at.

“Boycotting Dennys,” one consumer merely wrote. One other threatened to “stroll out” if she was approached by a robotic server.

“Human or I do not do enterprise with you.” The video has been shared over 2,200 occasions to date.

The service robotic is revealed at a time when People are keen to give up their jobs now greater than ever.


The present labor scarcity, dubbed the Nice Resignation, reached a report excessive of 4.4 million resignations in September, in line with the Labor Division’s Job Opening and Labor Turnover Survey.

“Welp, individuals give up their jobs and do not need to work anymore.. soooo right here ya go..,” commented one particular person.

“Appears to be like like a lawsuit ready to occur,” added one other.


The hospitality robotic is offered by Bear Robotics. Based in Might 2017, the corporate considers itself the brainchild of restaurant consultants and tech entrepreneurs. Based on a video on the corporate’s Instagram account, it joined the Denny’s crew earlier this month.

“Whether or not you’re operating a diner or curating elite culinary experiences, there’s a lot hustle behind the scenes. This isn’t solely pricey but in addition places limitations between your company, servers and the moments that matter,” Bear Robotics’ web site states. “By automating the additional work, it’s our promise that you just’ll see decrease turnover, much less errors, higher critiques and return prospects.”

Though they’re few and much between, Denny’s is just not the primary restaurant to make use of a robo-server.

Sergio Restaurant CEO Carlos Gazitua is a large advocate of the California-based firm’s product. In an look on “Cavuto: Coast to Coast” final month, Gazitua stated it has resulted in greater ideas for higher high quality service.

“With robotics, what we have been in a position to do is principally run the meals forwards and backwards so our wait workers has been in a position to spend just a little bit extra time with our company, attending to 4 to 5 tables,” Gazitua informed FOX Enterprise’ David Asman.


The Florida restaurant added the $1,000-a-month robotic to enhance its effectivity charge, and it has been a hit.

“The company adore it as a result of they see their server extra,” Gazitua added. “They’re in a position to have a greater hospitality expertise, manicure that desk and that is an enormous win for the server who’s really making extra and dealing much less.”

Gazitua stated human servers are seeing larger ideas and are in a position to present higher service to their tables, because of the robots.

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