ATLANTA, March 10, 2022 /PRNewswire/ — New-vehicle common transaction costs (ATPs) decreased to $46,085 in February 2022 after reaching a file excessive in December 2021in response to new knowledge launched by Kelley Blue Guidea Cox Automotive firm. Costs fell 0.5% ($253) month over month as a consequence of fewer luxurious autos being offered in February, however costs stay elevated in comparison with one yr in the past, up 11.4% ($4,719) from February 2021.
New-vehicle stock edged barely increased whereas buyer demand remained sturdy, and in response to the Dealertrack Credit score Availability Index, auto credit score entry improved once more in February. These situations enabled sellers to proceed promoting stock at or above the producer’s prompt retail worth (MSRP).
“Shoppers are paying close to high greenback for brand spanking new autos as costs stay excessive and incentives fall to a file low,” mentioned Michelle Krebsgovt analyst for Cox Automotive. “With costs for oil and gasoline, together with commodities like metals used to construct autos, hovering as a consequence of Russia’s invasion of Ukraineautomakers could also be compelled to attempt to offset their growing prices by elevating automobile costs. The Ukraine state of affairs is inflicting further disruption to the automotive provide chain which makes the probability of rising stock, which stays caught at low ranges, much less of a positive factor.”
The common worth paid for a brand new non-luxury automobile final month was $42,467down $227 from January and marking the fourth consecutive month-to-month lower. Nonetheless, whereas the common MSRP on a non-luxury automobile has decreased over the previous 4 months, automotive customers nonetheless are paying on common greater than $900 above sticker worth. Shoppers have paid greater than MSRP for every of the final 9 months, whereas one yr in the past, non-luxury autos have been promoting for greater than $1,500 underneath MSRP.
Luxurious automobile gross sales fell to 16.3% of whole gross sales in February, down from 16.5% of whole gross sales in January and down from 18.4% of whole gross sales in December 2021which helped to drive total ATPs to a file excessive of $47,064 on the finish of final yr. In February 2022the common luxurious purchaser paid $64,626 for a brand new automobile, down $183 month over month however nonetheless greater than $2,500 above sticker worth. For comparability, luxurious autos have been promoting for greater than $2,400 underneath MSRP one yr in the past.
New-vehicle common transaction worth modifications month-over-month have been blended by phase, with automobiles and vans growing and SUVs and vans lowering. With an ATP of $54,920vans noticed the most important improve of $622adopted by automobiles ($41,243 ATP) with a $185 improve. SUVs ($44,855 ATP) decreased by $605and vans decreased by $113 to succeed in an ATP of $48,068. In the meantime, vans nonetheless had the bottom incentives (expressed as a % of ATP) at 1.6%. Incentives dropped to a file low stage in February, averaging solely 3.6% of the common transaction worth.
|
Producer** |
Feb. 2022 |
- Advertisement - Jan. 2021 |
Feb. 2021 |
P.c Change |
P.c Change |
||
|
BMW |
$63,658 |
$62,331 |
$58,994 |
2.1% |
7.9% |
||
|
Daimler |
$74,937 |
$74,737 |
$63,865 |
0.3% |
17.3% |
||
|
Ford Motor Firm |
$49,743 |
$50,558 |
$48,626 |
-1.6% |
2.3% |
||
|
Geely Auto Group |
$58,397 |
$57,318 |
$49,507 |
1.9% |
18.0% |
||
|
Normal Motors |
$50,908 |
$52,210 |
$44,903 |
-2.5% |
13.4% |
||
|
Honda Motor Firm |
$36,790 |
$35,533 |
$31,852 |
3.5% |
15.5% |
||
|
Hyundai Motor Group |
$36,012 |
$35,882 |
$30,805 |
0.4% |
16.9% |
||
|
Mazda Motor Company |
$32,752 |
$33,185 |
$30,548 |
-1.3% |
7.2% |
||
|
Renault-Nissan-Mitsubishi Alliance |
$33,541 |
$34,392 |
$30,119 |
-2.5% |
11.4% |
||
|
Rivian |
$69,059 |
$72,121 |
– |
-4.3% |
– |
||
|
Stellantis |
$52,981 |
$52,549 |
$45,577 |
0.8% |
16.2% |
||
|
Subaru Company |
$34,598 |
$35,495 |
$32,181 |
-2.5% |
7.5% |
||
|
Tata Motors |
$83,592 |
$91,891 |
$80,510 |
-9.0% |
3.8% |
||
|
Tesla Motors |
$65,837 |
$63,263 |
$57,347 |
4.1% |
14.8% |
||
|
Toyota Motor Company |
$40,433 |
$39,515 |
$36,272 |
2.3% |
11.5% |
||
|
Volkswagen Group |
$51,249 |
$51,969 |
$49,337 |
-1.4% |
3.9% |
||
|
Trade |
$46,085 |
$46,338 |
$41,366 |
-0.6% |
11.4% |
||
|
*Kelley Blue Guide common transaction costs don’t embody utilized client incentives **Producers included has been up to date |
|||||||
|
Make |
Feb. 2022 |
Jan. 2021 |
Feb. 2021 |
P.c Change |
P.c Change |
||
|
Acura |
$52,771 |
$51,027 |
$43,607 |
3.4% |
21.0% |
||
|
Alfa Romeo |
$51,789 |
$52,615 |
$45,501 |
-1.6% |
13.8% |
||
|
Audi |
$63,665 |
$63,318 |
$58,659 |
0.6% |
8.5% |
||
|
BMW |
$65,856 |
$65,164 |
$60,738 |
1.1% |
8.4% |
||
|
Buick |
$39,418 |
$41,442 |
$34,295 |
-4.9% |
14.9% |
||
|
Cadillac |
$73,343 |
$79,910 |
$63,372 |
-8.2% |
15.7% |
||
|
Chevrolet |
$47,415 |
$47,879 |
$41,239 |
-1.0% |
15.0% |
||
|
Chrysler |
$47,156 |
$46,335 |
$41,446 |
1.8% |
13.8% |
||
|
Dodge |
$46,559 |
$48,800 |
$41,018 |
-4.6% |
13.5% |
||
|
Fiat |
$30,002 |
$30,210 |
$29,895 |
-0.7% |
0.4% |
||
|
Ford |
$49,266 |
$50,082 |
$47,971 |
-1.6% |
2.7% |
||
|
Genesis |
$57,517 |
$60,088 |
$59,458 |
-4.3% |
-3.3% |
||
|
GMC |
$56,592 |
$58,921 |
$54,559 |
-4.0% |
3.7% |
||
|
Honda |
$34,811 |
$34,235 |
$30,419 |
1.7% |
14.4% |
||
|
Hyundai |
$35,296 |
$34,960 |
$30,343 |
1.0% |
16.3% |
||
|
Infiniti |
$52,579 |
$53,159 |
$48,303 |
-1.1% |
8.9% |
||
|
Jaguar |
$68,745 |
$69,415 |
$64,155 |
-1.0% |
7.2% |
||
|
Jeep |
$49,752 |
$48,412 |
$41,138 |
2.8% |
20.9% |
||
|
That |
$35,253 |
$34,848 |
$29,837 |
1.2% |
18.2% |
||
|
Land Rover |
$85,797 |
$95,504 |
$83,310 |
-10.2% |
3.0% |
||
|
Lexus |
$55,603 |
$54,531 |
$51,015 |
2.0% |
9.0% |
||
|
Lincoln |
$59,596 |
$61,884 |
$61,789 |
-3.7% |
-3.5% |
||
|
Mazda |
$32,752 |
$33,185 |
$30,548 |
-1.3% |
7.2% |
||
|
Mercedes-Benz |
$74,937 |
$74,737 |
$63,865 |
0.3% |
17.3% |
||
|
Mini |
$38,528 |
$37,362 |
$33,257 |
3.1% |
15.8% |
||
|
Mitsubishi |
$29,998 |
$31,162 |
$22,969 |
-3.7% |
30.6% |
||
|
Nissan |
$33,093 |
$33,489 |
$29,669 |
-1.2% |
11.5% |
||
|
Polestar |
$60,088 |
$60,418 |
– |
-0.6% |
– |
||
|
Porsche |
$108,667 |
$107,333 |
$105,011 |
1.2% |
3.5% |
||
|
Ram |
$60,844 |
$60,578 |
$54,053 |
0.4% |
12.6% |
||
|
Rivian |
$69,059 |
$72,121 |
– |
-4.3% |
– |
||
|
Subaru |
$34,598 |
$35,495 |
$32,181 |
-2.5% |
7.5% |
||
|
Tesla |
$65,837 |
$63,263 |
$57,347 |
4.1% |
14.8% |
||
|
Toyota |
$38,277 |
$37,258 |
$34,317 |
2.7% |
11.5% |
||
|
Volkswagen |
$35,728 |
$35,677 |
$31,007 |
0.1% |
15.2% |
||
|
Volvo |
$58,289 |
$57,145 |
$49,507 |
2.0% |
17.7% |
||
|
Trade |
$46,085 |
$46,338 |
$41,366 |
-0.6% |
11.4% |
||
|
*Kelley Blue Guide common transaction costs don’t embody utilized client incentives |
|||||||
|
Phase |
Feb. 2022 |
Jan. 2021 |
Feb. 2021 |
P.c Change |
P.c Change |
|
|
Compact Automotive |
$26,196 |
$25,928 |
$22,420 |
1.0% |
16.8% |
|
|
Compact SUV/Crossover |
$33,732 |
$33,603 |
$30,816 |
0.4% |
9.5% |
|
|
Electrical Automobile |
$64,685 |
$62,864 |
$57,491 |
2.9% |
12.5% |
|
|
Entry-level Luxurious Automotive |
$51,347 |
$50,092 |
$46,215 |
2.5% |
11.1% |
|
|
Full-size Automotive |
$41,618 |
$43,318 |
$39,088 |
-3.9% |
6.5% |
|
|
Full-size Pickup Truck |
$59,877 |
$59,798 |
$55,139 |
0.1% |
8.6% |
|
|
Full-size SUV/Crossover |
$72,049 |
$72,220 |
$68,447 |
-0.2% |
5.3% |
|
|
Excessive Efficiency Automotive |
$99,906 |
$109,465 |
$114,297 |
-8.7% |
-12.6% |
|
|
Excessive-end Luxurious Automotive |
$120,961 |
$120,954 |
$99,563 |
0.0% |
21.5% |
|
|
Hybrid/Different Vitality Automotive |
$35,128 |
$33,203 |
$29,046 |
5.8% |
20.9% |
|
|
Luxurious Automotive |
$75,921 |
$73,576 |
$71,409 |
3.2% |
6.3% |
|
|
Luxurious Compact SUV/Crossover |
$53,288 |
$52,900 |
$48,444 |
0.7% |
10.0% |
|
|
Luxurious Full-size SUV/Crossover |
$102,167 |
$102,023 |
$96,173 |
0.1% |
6.2% |
|
|
Luxurious Mid-size SUV/Crossover |
$68,622 |
$69,303 |
$64,040 |
-1.0% |
7.2% |
|
|
Luxurious Subcompact SUV/Crossover |
$45,475 |
$45,303 |
$40,181 |
0.4% |
13.2% |
|
|
Mid-size Automotive |
$31,807 |
$31,787 |
$28,173 |
0.1% |
12.9% |
|
|
Mid-size SUV/Crossover |
$46,639 |
$46,221 |
$41,940 |
0.9% |
11.2% |
|
|
Minivan |
$46,819 |
$45,601 |
$41,159 |
2.7% |
13.8% |
|
|
Small/Mid-size Pickup Truck |
$40,753 |
$39,675 |
$38,050 |
2.7% |
7.1% |
|
|
Sports activities Automotive |
$42,555 |
$42,226 |
$42,342 |
0.8% |
0.5% |
|
|
Subcompact Automotive |
$22,459 |
$24,054 |
$18,290 |
-6.6% |
22.8% |
|
|
Subcompact SUV/Crossover |
$29,494 |
$29,333 |
$26,201 |
0.6% |
12.6% |
|
|
From |
$49,320 |
$50,319 |
$42,717 |
-2.0% |
15.5% |
|
|
Trade |
$46,085 |
$46,338 |
$41,366 |
-0.6% |
11.4% |
|
|
*Kelley Blue Guide common transaction costs don’t embody utilized client incentives |
||||||
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